If you are thinking about a MLM startup or a Party Plan startup, begin with a careful analysis of your product. Your product MUST provide unique value. To make sure it does, push yourself to honestly answer the following questions: What will my customers really be buying from me? (Think about …
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Trend – Traditional Companies Expand Through Direct Selling
We spent January 22, 2009 in exciting meetings with the executives of a Fortune 100 company. The topic? Expanding their traditional, non-MLM business - through a new MLM division. We are seeing this as a new trend. Many "traditional" businesses are catching the direct selling fever. Most create …
Kiiera Convention a Big Success
I’m in Los Angeles at the Kiiera offices, working with the distributor service team. Today’s mix of callers want the scoop from last week’s meeting, details on the Success Pack and Pro Pack, a few policy questions, and occasionally “can you tell me when my order should be arriving?” Forever, callers …